Romanian affiliate marketing provider 2Performant acquires Profitshare, partners with eMAG manager

.2Performant, a Romanian innovation and affiliate advertising and marketing services company, announced on Monday, September 9, at the Bucharest Stock Exchange, that it intends to get the Profitshare partner networks in Romania and Bulgaria from Transformation Advertising. All at once, Dante International, the proprietor of eMAG, will certainly become a shareholder in 2Performant.On September 6, 2Performant’s Panel of Supervisors wrapped up a preparatory contract to obtain the Profitshare.ro as well as Profitshare.bg associate systems possessed through Conversion Advertising S.R.L. and also Sale Advertising EOOD.

The deal describes the concepts of the transaction as well as is certainly not lawfully binding, according to the firm push mentioned by Economedia.The procedure includes the transactions of the Profitshare service lines coming from Transformation Advertising S.R.L. as well as Conversion Advertising And Marketing EOOD (as homeowners) to 2Performant (as the purchaser). Dante International S.A.

(large number shareholder of Sale Advertising and marketing S.R.L.) will definitely belong to business transmission deal as an underwriter.” The moment the Profitshare deal is finished, we will certainly grow our current capacity as well as transform our customer collection in both Romania and Bulgaria. Our experts still have a couple of necessary steps to finish, however I am self-assured that the groups involved in the purchase on each sides will certainly deal with to accomplish all of them effectively. Our experts will certainly declare our post-acquisition strategies after wrapping up the purchase depending on to the last deal,” stated Dorin Boerescu, Chief Executive Officer and Founder of 2Performant Network.The deal rate is RON 4.3 thousand, as well as are going to be actually spent 55% in cash as well as 45% in 2Performant reveals by means of a funding increase..” 2Performant is a young as well as compelling provider along with worths that reverberate with our team.

Our team assume that, after the purchase is actually wrapped up, the Profitshare organization combined along with 2Performant will deliver more significant market value to its own clients,” mentioned Tudor Manea, General Manager of Dante International SA.2Performant likewise takes note that several measures remain to accomplish as well as finalize the purchase, including the prosperous completion of the as a result of diligence study by 2Performant.Profitshare was launched in 2012 and also presently possesses a collection of 250 affiliate courses (including the eMAG team) in Romania as well as Bulgaria.radu@romania-insider.com.( Photograph source: the company).